Speaker Update: Jeffrey L. Cohen, Partner, OurHashtag

Jeffrey L. Cohen
Partner, OurHashtag

Jeffrey L. Cohen is a B2B marketing and social media strategist and partner in OurHashtag. OurHashtag brings together the elements of community, marketing and technology to provide platforms for connection and engagement both online and off-line.

Jeff has more than 15 years experience in business to business and business to consumer marketing, on both the client and agency sides. He blogs about social media in a business to business (B2B) environment at SocialMediaB2B.com. He is also a photographer and blogger who blogs at DigitalPapercuts.com about social media, marketing, photography and life in general, but especially his kids. His latest project is an online video show with Kipp Bodnar focused on North Carolina Wine. NorthCarolinaWine.TV has provided an opportunity to use video and other social media tools to build out a large digital footprint and create a recognized online brand from scratch.

Jeff has spoken at BDI’s B2B Social Communications Conference (NYC), Social Fresh (Charlotte), Product Camp RTP, Barcamp RDU, Triangle Social Media Club, Social Media Breakfast Raleigh, Triangle Tweetup, and has helped plan many of these local events, as well as Ignite Raleigh and Twestival. Jeff will be speaking to a 2nd year MBA class at NC State on community engagement later this month.